This is where the wild meets the city—the untamed frontier where Calgary Wild FC was born. It’s all about that balance between city grit and the raw wilderness. The goal? To build a team identity that screams Calgary, while embracing the energy that women's soccer brings to the table.

I contributed to the ideation process, collaborating to bring the name and brand identity to life. We wanted something that felt real, rooted in the city's spirit, yet ready to break barriers and push boundaries—just like the players on the field. It’s a vibe that’s strong, ambitious, and unapologetically future-forward.